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Beyond Advertising - Reaching Customers Through Every Customer Touchpoint

Language EnglishEnglish
Book Hardback
Book Beyond Advertising - Reaching Customers Through Every Customer Touchpoint Jerry Wind
Libristo code: 03025902
Publishers John Wiley & Sons Inc, March 2016
The fundamental relationships among brands, media, and people are being transformed, and just as we...
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The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption.

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About the book

Full name Beyond Advertising - Reaching Customers Through Every Customer Touchpoint
Author Jerry Wind
Language English
Binding Book - Hardback
Date of issue 2016
Number of pages 288
EAN 9781119074229
ISBN 9781119074229
Libristo code 03025902
Weight 466
Dimensions 238 x 164 x 30
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