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Communicating with Asia

Name: Communicating with Asia
Brand: Cambridge University Press
SKU: 09375836
Price: 146.65 EUR
Availability: InStock
Author: Gerhard Leitner
ISBN: 9781107062610

The Future of English as a Global Language

Gerhard Leitner

Azirah Hashim

Hans-Georg Wolf

Language

English

Book Hardback

Libristo code: 09375836

Publishers Cambridge University Press, January 2016

Communicating with Asia brings together an international team of leading researchers to discuss Sout... Full description

Libristo code: 09375836

359 b

146.65 €

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Communicating with Asia brings together an international team of leading researchers to discuss South, South-East, East and Central Asia, and explore Mandarin, Cantonese, Hindi-Urdu, Malay, and Russian as major languages. The volume locates English inside a number of national, regional or lingua franca contexts and illustrates the way it develops in such contact situations. Local dynamics affecting languages in contact and cultural links of languages are dealt with, such as educational-political issues and tensions between conflicting norms. In today's global world, where the continent is an increasing area of focus, it is vital to explore what it means to 'understand' Asian cultures through English and other languages. This important new study will be of interest to students and researchers working in the fields of regional studies, English as a global language, Asian languages and cultural studies.