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Consumers in Context

Language EnglishEnglish
Book Paperback
Book Consumers in Context FOXALL
Libristo code: 16021280
Publishers Taylor & Francis Ltd, April 2017
This book, first published in 1996, presents a collection of papers by Gordon Foxall charting the de... Full description
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This book, first published in 1996, presents a collection of papers by Gordon Foxall charting the development of the Behavioural Perspective Model (BPM) which he devised in the early 1980s and subsequently developed.

The model offers a unique an

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About the book

Full name Consumers in Context
Author FOXALL
Language English
Binding Book - Paperback
Date of issue 2017
Number of pages 552
EAN 9781138962958
ISBN 9781138962958
Libristo code 16021280
Weight 1060
Dimensions 138 x 216
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