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Convergence

Name: Convergence
Brand: SAGE Publications Inc
SKU: 04714394
Price: 76.02 EUR
Availability: InStock
Author: Thomas F. Baldwin
ISBN: 9780803959057

Integrating Media, Information & Communication

Thomas F. Baldwin

D.Stevens McVoy

Charles W. Steinfield

Language

English

Book Paperback

Libristo code: 04714394

Publishers SAGE Publications Inc, May 1996

The key to the future of communications is convergence, the coming together of broadcasting, cable a... Full description

Libristo code: 04714394

184 b

76.02 €

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The key to the future of communications is convergence, the coming together of broadcasting, cable and telecommunications services to form the new media world. The first comprehensive analysis of the conditions that have prompted a convergence of the media and communication industries is contained in this book. The authors also examine the remaining obstacles to convergence and assess the consequences of convergence for society, the individual and the businesses involved. Areas discussed include: the technology, the interactive information and entertainment services, the economics and public policies, management and marketing and the impact of convergence on our culture.

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About the book

Full name Convergence

Author Thomas F. Baldwin, D.Stevens McVoy, Charles W. Steinfield

Language

English

Binding Book - Paperback

Date of issue 1996

Number of pages 448

EAN 9780803959057

ISBN 0803959052

Libristo code 04714394

Publishers SAGE Publications Inc

Weight 740

Dimensions 156 x 229 x 27

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