Check order status

Become part of a community of book lovers from all over the world and get access to a whole bunch of benefits. Create an account for free

DPD courier 5.49 € GLS courier 10.49 €

Contact

How to shop

Help

My account

▸ Empty :-(

Customer Co-Design

Name: Customer Co-Design
Brand: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
SKU: 07176462
Price: 51.26 EUR
Availability: InStock
Author: Stefan R. Thallmaier
ISBN: 9783658075255

A Study in the Mass Customization Industry

Stefan R. Thallmaier

Language

English

Book Paperback

Libristo code: 07176462

Publishers Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, October 2014

Stefan R. Thallmaier s investigation enables mass customization businesses to better understand how... Full description

Libristo code: 07176462

125 b

51.26 €

In stock at our supplier Shipping in 5-8 days

Up to 30 days for returns

Customers also purchased

The Prefect's secret garden - Tome 02 Sato

Paperback

10.12 €

Jak žít naplno Arnold Bennett

Paperback

3.60 €

O povo português JARDS JARDS

Paperback

37.41 €

El arte de Alfred Hitchcock Spoto

Paperback

28.98 €

Entdeckertouren mit dem Wohnmobil Zentralspanien Der Westen Ulrike Staub

Paperback

19.55 €

Code essentiel -Droit international de la privation de liberté - À jour au 1er juillet 2025 Ghislain Patrick Lessène

Paperback

52.56 €

Chainsaw Man 21 Tatsuki Fujimoto

Paperback

7.31 €

Észérvek Végh Csenge

Paperback

15.14 €

Die Landgüterordnung Kaiser Karls des Großen Karl Gareis

Paperback

12.03 €

Legendy wielkopolskie Aleksander Jasiński

Paperback

2.20 €

Ankahi Sachayi Pitamber Mahto

Paperback

8.72 €

Theatre Des Marionnettes Du Jardin Des Tuileries SANS AUTEUR

Paperback

30.79 €

Californien - der Nord- und Sudwesten der Vereinigten Staaten in Schilderungen Ernst von Hesse-Wartegg

Paperback

18.65 €

Investissements immatériels et développement économique Tarik Kasbaoui

Paperback

110.95 €

"Frei und sozial" als Rechtsprinzip Joachim Rückert

Paperback

23.97 €

Des Saisons Au Bord de La Mer Franois Maspero

Paperback

8.62 €

Čítanka 3 pro ZŠ učebnice Šebesta Karel

Paperback

6.51 €

Stefan R. Thallmaier s investigation enables mass customization businesses to better understand how co-design increases customers value perception. He focuses on the increasing proliferation of service channels (online, mobile and in-store) and digital media (toolkits, social media and live help) at the co-design interface. Based on qualitative and quantitative research, the author examines how this proliferation impacts customers value perception in the different stages of the co-design process. The research shows that customers value perception profits from varying levels of social presence throughout the co-design process. The work helps researchers and practitioners with surprising insights as well as hands-on recommendations to improve and adapt interfaces for customer co-design.