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Direct, Digital & Data-Driven Marketing

Language EnglishEnglish
Book Hardback
Book Direct, Digital & Data-Driven Marketing Lisa Spiller
Libristo code: 25110393
Publishers SAGE Publications Ltd, January 2020
In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at conte... Full description
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139.69 €
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In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at contemporary marketing concepts, tactics, and techniques and the dynamic innovations that continue to drive and shape this multi-faceted, multi-dimensional field.

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About the book

Full name Direct, Digital & Data-Driven Marketing
Author Lisa Spiller
Language English
Binding Book - Hardback
Date of issue 2020
Number of pages 784
EAN 9781529708189
ISBN 1529708184
Libristo code 25110393
Publishers SAGE Publications Ltd
Weight 1680
Dimensions 195 x 249 x 49

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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