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In an age of increasing complexity, diversification and change, customers expect individually tailor...
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Libristo code: 09201122
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In an age of increasing complexity, diversification and change, customers expect individually tailored services. This book shows how to satisfy and manage their expectations throughout the product life cycle, if producers focus their attention more on emotion.§
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About the book
Full name
Emotional Engineering
Author
Shuichi Fukuda
Language
English
English
Binding
Book - Paperback
Date of issue
2014
Number of pages
395
EAN
9781447157144
ISBN
1447157141
Libristo code
09201122
Publishers
Springer London Ltd
Weight
635
Dimensions
155 x 235 x 22
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