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Escalation of Commitment in Internationalization Processes

The Role of Bounded Rationality in the Uppsala Model

Language EnglishEnglish
Book Hardback
Book Escalation of Commitment in Internationalization Processes Björn Röber
Libristo code: 18164609
Publishers Springer International Publishing AG, November 2017
This unique book on international business presents a critical review of the role of bounded rationa... Full description
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102.82 €
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This unique book on international business presents a critical review of the role of bounded rationality in internationalization process (IP) research. Corporate internationalization processes have been a subject of scientific debate for several decades. However, it is questionable whether behavioral research insights are sufficiently acknowledged in this academic discipline. Against this backdrop, the author critically assesses the behavioral assumptions of the Uppsala Model, which is commonly considered to be the pivotal approach in internationalization process research.

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About the book

Full name Escalation of Commitment in Internationalization Processes
Author Björn Röber
Language English
Binding Book - Hardback
Date of issue 2017
Number of pages 194
EAN 9783319691015
ISBN 3319691015
Libristo code 18164609
Publishers Springer International Publishing AG
Weight 4439
Dimensions 155 x 235 x 17

Categories

Society & Social Sciences > Psychology > Occupational & industrial psychology
Economics, Finance, Business & Management > Economics > Behavioural economics
Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > International business
Economics, Finance, Business & Management > Business & Management > Operational research
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