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Event Experience
Language
English
English
Book
Paperback
Event Experience offers a thorough exploration of how to create, assess, and enhance event experienc...
Full description
Libristo code: 46966207
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213 b
213 b
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Event Experience offers a thorough exploration of how to create, assess, and enhance event experiences. The book covers key aspects including the cognitive, emotional, sensory, and behavioral dimensions that shape how attendees interact with events. It provides insights into understanding what attendees expect and want, how to measure their satisfaction and loyalty, and how to effectively use both qualitative and quantitative methods for gathering data.
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About the book
Full name
Event Experience
Author
Maksim Godovykh
Language
English
English
Binding
Book - Paperback
Date of issue
2024
Number of pages
228
EAN
9798230994930
Libristo code
46966207
Publishers
Maksim Godovykh
Weight
377
Dimensions
152 x 229 x 14
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