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Events Marketing Management
Language
English
English
Book
Hardback
This textbook provides students with an essential introduction to the theoretical underpinnings and...
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Libristo code: 01014643
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This textbook provides students with an essential introduction to the theoretical underpinnings and practicalities of managing the marketing of events. In order to market events effectively, it is vital to consider marketing of events from the o
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About the book
Full name
Events Marketing Management
Author
Ivna Reic
Language
English
English
Binding
Book - Hardback
Date of issue
2016
Number of pages
308
EAN
9780415533577
ISBN
9780415533577
Libristo code
01014643
Publishers
Taylor & Francis Ltd
Weight
730
Dimensions
174 x 246
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