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Gaining Influence in Public Relations

Language EnglishEnglish
Book Paperback
Book Gaining Influence in Public Relations Bryan H. Reber
Libristo code: 06741726
Publishers Taylor & Francis Inc, December 2005
Explains how professionals can increase their influence in practice to help their organizations achi... Full description
? points 187 b
76.42 €
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Explains how professionals can increase their influence in practice to help their organizations achieve success. This book explores the territories of power, resistance, and activism in public relations, arguing that practitioners can increase their power and social legitimacy by using a range of influence resources, strategies, and tactics.

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About the book

Full name Gaining Influence in Public Relations
Language English
Binding Book - Paperback
Date of issue 2005
Number of pages 288
EAN 9780805852936
ISBN 9780805852936
Libristo code 06741726
Weight 422
Dimensions 159 x 230 x 16
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