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Language
English
English
Book
Hardback
Originally published in 1992, this study of Glaxo, from its beginnings to 1962, was based on unprece...
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Libristo code: 02030112
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354 b
354 b
145.36
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Originally published in 1992, this study of Glaxo, from its beginnings to 1962, was based on unprecedented and unparalleled archival access to the company records. It gives a detailed account of the global operations of Glaxo, and describes not only the evolution of its international business, but studies its research and development programmes, its products, and its marketing and management. It was the first comprehensive study of a UK-based drugs company and one of the relatively few scholarly studies written of front-ranking world companies.
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About the book
Full name
Glaxo
Language
English
English
Binding
Book - Hardback
Date of issue
1992
Number of pages
428
EAN
9780521415392
ISBN
052141539X
Libristo code
02030112
Publishers
Cambridge University Press
Weight
850
Dimensions
152 x 229 x 27
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