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International Business Strategy
Rethinking the Foundations of Global Corporate Success
Language
English
English
Book
Hardback
Now in its third edition, this core textbook combines analytical rigour and true managerial insight...
Libristo code: 35771013
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475 b
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Now in its third edition, this core textbook combines analytical rigour and true managerial insight on the functioning and strategy of large multinational enterprises (MNEs).
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About the book
Full name
International Business Strategy
Language
English
English
Binding
Book - Hardback
Date of issue
2021
Number of pages
675
EAN
9781108488037
ISBN
110848803X
Libristo code
35771013
Publishers
Cambridge University Press
Weight
1130
Dimensions
175 x 250 x 27
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