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English
Book
Paperback
Students and researchers who want to improve the quality of their mail-survey data collection will f...
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Libristo code: 04713993
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Students and researchers who want to improve the quality of their mail-survey data collection will find this book invaluable. The author considers such issues as: reducing sampling bias; questioning response errors; and obtaining good response rates from a mail surveys. The book also offers useful insights and tips on: problems to avoid in mail surveys; what type of rating scales to use; open-ended versus closed-ended questions; screening questions and skip instructions; question and response order effects; sampling strategies; and ways to reduce nonresponse errors - for example, by prenotification or incentives.
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About the book
Full name
Mail Surveys
Author
Thomas W. Mangione
Language
English
English
Binding
Book - Paperback
Date of issue
1995
Number of pages
144
EAN
9780803946637
ISBN
0803946635
Libristo code
04713993
Publishers
SAGE Publications Inc
Weight
230
Dimensions
139 x 215 x 10
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