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Make It New

Name: Make It New
Brand: iUniverse
SKU: 07358636
Price: 25.0 EUR
Availability: InStock
Author: Paul Bodine
ISBN: 9780595309214

Essays in the History of American Business

Paul Bodine

Language

English

Book Paperback

Libristo code: 07358636

Publishers iUniverse, February 2004

In this collection of thirty-eight essays, Paul Bodine chronicles the often tumultuous history of ke... Full description

Libristo code: 07358636

61 b

25.00 €

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In this collection of thirty-eight essays, Paul Bodine chronicles the often tumultuous history of key American companies from their inception to their dynamic present. From prominent industry giants like Qualcomm and Bloomberg to lesser-known leaders like Alex Lee Inc. and Standex International, these essays capture major trends, technologies, and personalities that have helped make the American business model the envy of the world. From the rise of DVDs, mobile telephony, and digital data to the evolution of steel minimills, enterprise resource planning software, and the convenience store, this collection provides vivid slices of the spirit, ingenuity, and drama of America's business history. A bonus section includes profiles of six leading European firms.