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Marketing Research
Language
English
English
Book
Hardback
Introduces readers to the challenging world of research-supported marketing decisions. Written by th...
Libristo code: 06507990
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582 b
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Introduces readers to the challenging world of research-supported marketing decisions. Written by those writing successful textbooks in research methods for more than a decade, this work contains practical examples and researcher insights.
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About the book
Full name
Marketing Research
Author
Pamela S. Schindler
Language
English
English
Binding
Book - Hardback
Date of issue
2005
Number of pages
832
EAN
9780073054308
ISBN
9780073054308
Libristo code
06507990
Publishers
McGraw-Hill Education - Europe
Weight
1905
Dimensions
221 x 276 x 33
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