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New Product Development

An Empirical Approach to Study of the Effects of Innovation Strategy, Organization Learning and Market Conditions

Language EnglishEnglish
Book Paperback
Book New Product Development Sameer Kumar
Libristo code: 01422183
Publishers Springer-Verlag New York Inc., October 2010
This is an authored book based upon a survey of a large number of companies, on the role of organiza... Full description
? points 373 b
154.52 €
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This is an authored book based upon a survey of a large number of companies, on the role of organization learning and innovation strategy in successful new product development. The audience for these insights is any practitioner working with corporations in new product development, as well as advanced undergrad and graduate students taking courses in new product development of management science in schools of business and engineering.

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About the book

Full name New Product Development
Author Sameer Kumar, Promma Phrommathed
Language English
Binding Book - Paperback
Date of issue 2010
Number of pages 200
EAN 9781441935946
ISBN 1441935940
Libristo code 01422183
Publishers Springer-Verlag New York Inc.
Weight 411
Dimensions 178 x 11 x 11

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management
Technology, Engineering, Agriculture > Technology: general issues > Engineering: general
Technology, Engineering, Agriculture > Industrial chemistry & manufacturing technologies > Other manufacturing technologies
Technology, Engineering, Agriculture > Mechanical engineering & materials > Production engineering
Technology, Engineering, Agriculture > Mechanical engineering & materials > Engineering skills & trades
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