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Language
English
English
Book
Paperback
The text examines in detail the theory behind the principles and practice of public relations. The b...
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Libristo code: 05122873
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246 b
246 b
101.65
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The text examines in detail the theory behind the principles and practice of public relations. The book draws on the opinions, views, expertise and understanding of a range of practitioners and theorists. Information is supported by case vignettes, detailed case studies and end-of-chapter questions; to tackle the issues involved in the principles of public relations as we begin the new millennia. The text will help students and practitioners develop knowledge and skills in the arena of public relations.
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About the book
Full name
Public Relations
Author
Philip J. Kitchen
Language
English
English
Binding
Book - Paperback
Date of issue
1997
Number of pages
325
EAN
9781861520913
ISBN
1861520913
Libristo code
05122873
Publishers
Cengage Learning EMEA
Weight
664
Dimensions
243 x 190 x 23
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