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Publishing

Name: Publishing
Brand: SAGE Publications Ltd
SKU: 05102544
Price: 105.91 EUR
Availability: InStock
Author: Richard Guthrie
ISBN: 9781847870148

Principles and Practice

Richard Guthrie

Language

English

Book Hardback

Libristo code: 05102544

Publishers SAGE Publications Ltd, September 2011

At last, a readable, authoritative and comprehensive book for students, readers and practitioners in... Full description

Libristo code: 05102544

257 b

105.91 €

In stock at our supplier Shipping in 14-20 days

30-day return policy

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At last, a readable, authoritative and comprehensive book for students, readers and practitioners in print and digital publishing. The book guides the reader through the history of publishing and the main issues facing the industry today. Among these are: * Legal conundrums * Cultural conflicts * Trade practices * Publishing within and across sectors * Editorial requirements * The challenge of electronic publishing * Making your ideas count in print * Rationalization and the growth of corporate publishing cultures The result is an exciting one stop guide, written with real flair and aplomb. Packed with helpful real-world examples and illustrative interviews this practical resource leaves no stone of the publishing industry unturned.