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Quick Guide Digital Marketing Roadmap

Analysis, Concept Development, and Success Measurement of Your Digital Marketing

Language EnglishEnglish
Book Paperback
Book Quick Guide Digital Marketing Roadmap Alexander Schwarz-Musch
Libristo code: 50163576
Publishers Springer, Berlin, May 2026
This book presents the Digital Marketing Roadmap a practical framework that helps you plan, execute,... Full description
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This book presents the Digital Marketing Roadmap a practical framework that helps you plan, execute, and measure your company s marketing across digital channels. The rapid rise of digital technologies creates new opportunities and tools almost daily to connect with customers and influence their buying decisions. At the same time, marketing teams face growing pressure to demonstrate their impact on revenue. This calls for a structured roadmap that ensures every initiative is trackable and contributes measurably to your marketing goals. Learn how to build a Digital Marketing Roadmap for your organization, align your customer journey with your sales funnel, and continuously improve your online marketing through data-driven performance measurement.

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About the book

Full name Quick Guide Digital Marketing Roadmap
Language English
Binding Book - Paperback
Date of issue 2026
Number of pages 113
EAN 9783658508227
Libristo code 50163576
Publishers Springer, Berlin
Weight 177
Dimensions 148 x 210
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