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Selling High Value Software

Language EnglishEnglish
Book Paperback
Book Selling High Value Software John Coburn
Libristo code: 08372178
Publishers Lulu.com, October 2005
Based on twenty plus years of selling enterprise software solutions, "Selling High Value Software" i... Full description
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30.80 €
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Based on twenty plus years of selling enterprise software solutions, "Selling High Value Software" is about winning deals at the highest attainable value. It covers first-hand tips and techniques that you can use to boost value recognition and sustain it through the most demanding sales cycle. These are ideas and suggestions that will help you through the sales negotiations, due diligence processes and commercial situations that are typical of high value software contracts. Aimed at small and medium sized software companies who develop original intellectual content, the book is a street-fighter's guide to value creation and is beautifully paced throughout it's high-octane 200+ pages.

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About the book

Full name Selling High Value Software
Author John Coburn
Language English
Binding Book - Paperback
Date of issue 2005
Number of pages 212
EAN 9781411650893
ISBN 9781411650893
Libristo code 08372178
Publishers Lulu.com
Weight 324
Dimensions 152 x 229 x 12

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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