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Serious Play
Language
English
English
Book
Paperback
Increasingly, prototypes are the key platforms and models are the core media for managing risk and c...
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Libristo code: 04174863
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78 b
78 b
32.14
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Increasingly, prototypes are the key platforms and models are the core media for managing risk and creating value. This title talks about how the world's leading companies model, prototype, and simulate to innovate. With real-world examples and anecdotes, it argues that the future of prototyping is the future of innovation.
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About the book
Full name
Serious Play
Author
Michael D Schrage
Language
English
English
Binding
Book - Paperback
Date of issue
1999
Number of pages
272
EAN
9780875848143
Libristo code
04174863
Publishers
Harvard Business School Publis
Weight
523
Dimensions
167 x 255 x 24
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