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Społeczność wokół marki

Geneza. Koncepcja. Badania

Language PolishPolish
Book Paperback
Book Społeczność wokół marki Skorek Monika
Libristo code: 22631087
Publishers PWE, November 2018
Społeczność wokół marki wzbudza zainteresowanie podmiotów rynkowych. Geneza powstania tej formy społ... Full description
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Społeczność wokół marki wzbudza zainteresowanie podmiotów rynkowych. Geneza powstania tej formy społeczności sięga czasów, kiedy to lokalnie funkcjonujące społeczności inspirowały się wzajemnie do podejmowania decyzji zakupowych. Dziś członkowie grup

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About the book

Full name Społeczność wokół marki
Author Skorek Monika
Language Polish
Binding Book - Paperback
Date of issue 2019
Number of pages 220
EAN 9788320823462
ISBN 9788320823462
Libristo code 22631087
Publishers PWE
Weight 390
Dimensions 240 x 165

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Society & Social Sciences > Sociology & anthropology > Sociology
Society & Social Sciences > Education > Higher & further education, tertiary education
Lifestyle, Hobbies & Leisure > Miscellaneous items > Stationery items
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