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Tourism, Creativity and Development
Language
English
English
Book
Hardback
Analyzes the impact and effectiveness of creative strategies in tourism development and charts the e...
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Libristo code: 06729588
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557 b
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Analyzes the impact and effectiveness of creative strategies in tourism development and charts the emergence of 'creative tourism'. This book demonstrates the strengths and weaknesses of creativity as a tourism development strategy and marketing tool.
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About the book
Full name
Tourism, Creativity and Development
Author
Greg Richards, Julie Wilson
Language
English
English
Binding
Book - Hardback
Date of issue
2007
Number of pages
352
EAN
9780415427562
ISBN
9780415427562
Libristo code
06729588
Publishers
Taylor & Francis Ltd
Weight
674
Dimensions
155 x 239 x 25
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