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Why Viewers Watch

A Reappraisal of Television's Effects

Language EnglishEnglish
Book Paperback
Book Why Viewers Watch Jib Fowles
Libristo code: 04713872
Publishers SAGE Publications Inc, March 1992
Substantially updated, this revised edition of Why Viewers Watch presents recent research, overlooke... Full description
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Substantially updated, this revised edition of Why Viewers Watch presents recent research, overlooked past studies and fresh survey data to offer an alternative perspective on the role of television and how it serves its viewers psychologically. Fowles argues that television is a 'grandly therapeutic force' - a tension-reliever of great benefit to viewers. He also examines the phenomenon of media snobbery - anti-television attitudes proliferated by those who want to feel superior to others by denigrating television viewing.

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About the book

Full name Why Viewers Watch
Author Jib Fowles
Language English
Binding Book - Paperback
Date of issue 1992
Number of pages 284
EAN 9780803940772
ISBN 0803940777
Libristo code 04713872
Weight 404
Dimensions 217 x 139 x 23
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