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English
E-book
Adobe ePub DRM
This book presents a new perspective on creativity: that creative innovation depends on inside-of-th...
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Libristo code: 39905992
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130 b
130 b
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This book presents a new perspective on creativity: that creative innovation depends on inside-of-the-box thinking. It shows that creativity builds on what we know and how we use old ideas to produce new ones. In a highly readable format, Robert W. Weisberg uses case studies of seminal creative advances, such as Leonardo's 'Aerial Screw' and Frank Lloyd Wright's award-winning house, 'Fallingwater.' These fascinating examples are evaluated alongside cutting-edge research to present an analysis of creativity that challenges us to think differently about this intriguing cognitive ability.
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About the book
Full name
Rethinking Creativity
Author
Robert W. Weisberg
Language
English
English
Binding
E-book - Adobe ePub DRM
Date of issue
2020
EAN
9781108800846
Libristo code
39905992
Publishers
Cambridge University Press
Categories
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