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Marketing Modernity
Language
English
English
Book
Paperback
In Marketing Modernity, Adam Arvidsson traces the development of Italy's postmodern consumer culture...
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Libristo code: 03028637
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190 b
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In Marketing Modernity, Adam Arvidsson traces the development of Italy's postmodern consumer culture from the 1920s to the present day. In so doing, Arvidsson argues that the culture of consumption we see in Italy today has its direct roots in the
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About the book
Full name
Marketing Modernity
Author
ARVIDSSON
Language
English
English
Binding
Book - Paperback
Date of issue
2015
Number of pages
192
EAN
9781138880023
ISBN
9781138880023
Libristo code
03028637
Publishers
Taylor & Francis Ltd
Weight
360
Dimensions
156 x 234 x 11
Categories
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