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Package Design Workbook

Language EnglishEnglish
Book Paperback
Book Package Design Workbook Steven DuPuis
Libristo code: 04369254
Publishers Rockport Publishers Inc., May 2011
A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that... Full description
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A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way. The book addresses all aspects of the creative process including choosing a package format, colors and materials, final finishes, and special considerations such as awkward objects and unique display conderations. This book will break down the process of design in a much more comprehensive way than most books on the subject, which just analyze the final designs. As with other books in the "workbook" series, it offers case studies in the back half of the book with the text focusing on why specific colors, formats, type treatments, and finishes were chosen, and what the resulting effects on the consumer and for the client were.

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About the book

Full name Package Design Workbook
Author Steven DuPuis
Language English
Binding Book - Paperback
Date of issue 2011
Number of pages 240
EAN 9781592537082
ISBN 1592537081
Libristo code 04369254
Weight 602
Dimensions 226 x 229 x 22
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